My sister was self-employed until recently when one of her clients asked if they could employ her. They asked her how much she wanted to earn and she had a 🤯 few days grappling with what to ask for.
Her husband persuaded her to try for 30% higher than her initial intended salary and be prepared to negotiate down. They didn’t bat an eyelid at her inflated salary. Research shows women tend to undervalue their financial worth.